Why Graham Stephan is killing the YouTube Algorithm

Why Graham Stephan is killing the YouTube Algorithm



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Nearly every single damn video that Graham Stephan has posted in the last 5 months have well over 100k views

nearly all of his videos on his second channel, The Graham Stephan Show, not even his main focus, has over 100k views.

#grahamstephan

And when you see that โ€œbiggerโ€ names in the space like Grant Cardone, Valuetainment, Gary Vaynerchuck who have dedicated staffs of camera men, video editors, entire production teams with more subscribers than Graham can barely crack 50k views on their videos

You have to wonder, What is Graham Stephan doing differently?

Thereโ€™s this myth that to succeed on YouTube you need to post as much as you can, the more content the better

It’s a big fat lie

One of the biggest differences between Graham is that Graham only posts 3 times vs 7

Yet, with less videos, more engagement, more youtube video views, more loyal fans that just keep coming back again and again, faster growth

Why? Scarcity

Youโ€™re scrolling through YouTube, you see just another video from Gary Vee.

The video sounds like itโ€™s probably pretty interesting, but you know that if you donโ€™t watch this one, thereโ€™s gonna be another one

But then you come across a video from Kurzgesagt, AKA In a Nutshell, and you know that they only posts twice a month

Theyโ€™ve built so much trust, with you that the moment you see a new video from them, you instantly click and watch all the way through

This is the same thing with Graham Stephan.

You can tell that heโ€™s making videos for the sake of making great, engaging videos just for his audience

When you see a video from him in your newsfeed, you know that if you donโ€™t watch it, thereโ€™s not gonna be another one tomorrow

Authenticity

We all want the lambos, the private jets, the mansions, and itโ€™s cool to see people parading those things around on YouTube.

But whatโ€™s more relatable? Some guy with his own private jet or penthouse and Bentley?

And we see this to be true with so many other amazing channels out there

Kurzgesagt โ€“ In a Nutshell: 9.2 million subs, posts 2 times a month

3Blue1Brown: 2m subs, posts 3-4 times a month

ColdFusion: 1.8m subs, posts once a week

Domain of Science, Learn Engineering, The Closer Look, Vsause, and countless. of other. examples.

LEMMiNO: 3.2 million subs, but get this, posts one video, every 2, to 3, months

Remarkable – Purple Cow

I think this lesson I learned from Seth Godinโ€™s book, Purple Cow

What was remarkable yesterday, is only average today, and mediocre tomorrow.

There were other channels in the same topic as him, but what made his channel remarkable compared to other ones is that he was one of the first to have this authenticity and transparency and humor

When youโ€™re remarkably different, you stand out, you grow faster, people flock to you

I would say that every youtube channel thatโ€™s grown super fast was because they were remarkable.

So why is Graham Stephan beating the YouTube algorithm?

His videos are scarce, he puts his audience first, heโ€™s authentic and not trying to put on some mask, but most importantly, his videos were remarkable.

๐Ÿ“ƒ ๐™๐™๐™€๐™€ ๐Ÿ” ๐’๐ข๐ฆ๐ฉ๐ฅ๐ž ๐‘๐ž๐ฌ๐ฎ๐ฆ๐ž ๐’๐ž๐œ๐ซ๐ž๐ญ๐ฌ ๐ˆ ๐”๐ฌ๐ž๐ ๐“๐จ ๐‹๐š๐ง๐ ๐Œ๐ฒ $๐Ÿ’๐ŸŽ/๐ก๐ซ ๐ƒ๐ซ๐ž๐š๐ฆ ๐‰๐จ๐› ๐Ÿ‘‰ http://bit.ly/free-resume-secrets
—————————————

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๐ŸŒ… ๐˜‘๐˜ฐ๐˜ช๐˜ฏ ๐˜›๐˜ฉ๐˜ฆ 30 ๐˜‹๐˜ข๐˜บ ๐˜“๐˜ข๐˜ฑ๐˜ต๐˜ฐ๐˜ฑ ๐˜“๐˜ช๐˜ง๐˜ฆ๐˜ด๐˜ต๐˜บ๐˜ญ๐˜ฆ ๐˜—๐˜ณ๐˜ช๐˜ท๐˜ข๐˜ต๐˜ฆ ๐˜๐˜ข๐˜ค๐˜ฆ๐˜ฃ๐˜ฐ๐˜ฐ๐˜ฌ ๐˜Ž๐˜ณ๐˜ฐ๐˜ถ๐˜ฑ (๐˜‰๐˜ฆ๐˜ง๐˜ฐ๐˜ณ๐˜ฆ ๐˜ ๐˜Š๐˜ญ๐˜ฐ๐˜ด๐˜ฆ ๐˜–๐˜ง๐˜ง ๐˜ˆ๐˜ฑ๐˜ฑ๐˜ญ๐˜ช๐˜ค๐˜ข๐˜ต๐˜ช๐˜ฐ๐˜ฏ๐˜ด): http://bit.ly/remote-job

๐ŸŽฅ ๐Ÿ’ป ๐Ÿ“š My Tech, Video Gear, Books That Changed My Life, & more! https://amzn.to/2XZSXhx

Copyright ยฉ 2019 Jake Tran. All rights reserved.

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33 Thoughts to “Why Graham Stephan is killing the YouTube Algorithm”

  1. Watched until the end and I destroyed the like button!! This video was absolutely incredible. How long did this take you to do?

  2. I watch till the end it was great!

  3. I watched to the end. I've been thinking about making a YT channel teaching English second language for native Spanish speakers. I've been considering if I should be motivational or funny or strictly informational. You answered my question. I should just be myself and see how that goes.

  4. subscribed, and yes this is very true even as a very big fan of garyvee, stephen really takes the algorithm better because he got the audience, he talks to them, as the video goes on

  5. Congratulations for making it on my recommendations, awesome video๐Ÿ‘๐Ÿผ

  6. i watched to the end ๐Ÿ™‚

  7. Bro your channel is unique to donโ€™t forget us when your at the top

  8. Who's the man in the red suit?

  9. i watched to the very end. nice job!!

  10. I watched until the end ๐Ÿ™‚

  11. I watched to the end – Keep up the good work!

  12. Iโ€™m way to broke for his course and Iโ€™m just 15

  13. D B

    i watched to the end.

    great video the quality definitely shows. you will grow take your time. patience is key.

  14. I watched to the end big head

  15. Being rich is not how you dress. its how you use the money that you have.

  16. I watched to the very end

  17. E L

    It's called the blockbuster strategy

  18. Really great content. I love the assessment style videos that you make

  19. Easy! Avocado toast and $.20 iced coffee

    Youโ€™ll get your views now ๐Ÿ˜Ž๐Ÿค‘

  20. What movie are the clips of the business guys from??

  21. Damn this vid was definitely a wake up call ๐Ÿ™๐Ÿ™๐Ÿ™ i literally started watching you yesterday and now i am hooked keep up the good work man .

  22. I watched to the very end

  23. I just realized he only has 10.2k subs…

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