What's behind the boom in clothing rental services?
Marketing

What's behind the boom in clothing rental services?




Rent the Runway, Ann Taylor, Express and American Eagle are already renting clothing to customers for a monthly subscription price. The online clothing rental market is expected to reach $1.85 billion worldwide by 2023, according to Allied Market Research. USA Today business reporter Charisse Jones joins “CBS This Morning” to discuss how the business of renting clothing is changing retail.

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22 Replies to “What's behind the boom in clothing rental services?

  1. I buy 12 t-shirts 12 shirts 5 pairs of jeans 12 pairs of socks and 12 undergarments.
    36+215+85+180 (stand all day high quality socks a must) + 36 =552 USD for my entire wardrobe that lasts 2 or more years.
    $23/month.

  2. I would be interested in finding out the demographics of who rents these clothes. Women vs. men, young vs. middle-age vs. older folks, income levels, etc.

  3. I'd like to know whats behind the BOOM in hits on YT for CBS this Morning since the new line up?
    Last week, I typed in "Sandy Hook" and 20 of the 25 channels were NON RELATED stories from CBS this morning?
    AI glitch? or AI hit ?

  4. Yikes I hate when someone wears something personal that someone has worn. I hope its not personal house clothes.This should only be for maybe formal wear like dresses or suits. This crap legit makes my skin crawl and makes me want to throw out my clothes and buy new ones. Then again I dont know what this service is or does. This reminds me of bowling alley rentals where u rent the shoes. Funny how you see another millennial bashing comment. This is what pranksters and perverts get for ruining the clothing economy.

  5. The reason for the rentals is because of the high returns for clothing, about 30%. Women wear something for a day or two and then return it. Or keep it for a month and return it.


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