Did you know?:
• Twitter has 145 million monetizable daily active users
• U.S. based Twitter users are younger, have more education, and more income than the general U.S. population
Here are 7 Free Tips for accelerating growth with Twitter Marketing
1. Pick the Right Handle, Profile Photo, and Header Image
Take a look at the “Nike” brand name and logo. It’s short, simple, and memorable. This is exactly how you want your profile to come across. Make it easy for people to recognize and find your other social media by keeping the name and imagery consistent between them. Simplicity is the ultimate sophistication.
2. Use Keywords In Your Bio
Not only is the bio one of the first things people look at when they open your profile, it is also a valuable asset that can help bring in new followers. Search engines like Google index your content; however, the only thing that remains constant between your posts is your bio description. Use it to add industry targeted keywords – words and phrases people would search for to find you. For inspiration study, how similar, successful twitter accounts handle this.
3. Add Power Words To Your Tweets
The pen is indeed mightier than the sword. Remember the old adage of “It’s not what you say, it’s how you say it”. You want your words to be backed up with a sense of purpose and conviction. Keep it concise and use power words to grab the reader’s attention.
4. Avoid Distracting Hashtags
Hashtags create engagement but can distract the user from your CTA. Make sure every message is crisp and focused. If you want to repost the same content, freshen it up by rewording the text and using different images. This also allows you to learn what works and what doesn’t.
5. Make It Personal
One way to do this is to make it personal. Address the readers with pronouns to make the message more interactive and conversational. Another important factor is to try and match the language style of your audience. This creates a sense of familiarity. Finally, you can ask a question. This, again, creates a more conversational tone and can result in engagement.
6. Maintain A Consistent Posting Schedule
While you don’t need to spam your followers with an endless stream of posts, you also need to be consistent and post on a schedule. Remain in view of your reader on a regular basis to take full advantage of the mere exposure effect.
7. Ask a question
Asking a question helps people feel like they’re part of a conversation and can compel them to click through.
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