Understanding that marketing and sales are two different departments that operate fundamentally different is essential to running a business successfully. Marketings goal is to have a much longer impact on brand perception, while sales goal is meant actually move the product or service. If you treat them as one team, you are inevitably going to be weighing one over the other.
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Gary Vaynerchuk is a serial entrepreneur and the CEO and founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 5 locations. Gary is also a prolific public speaker, venture capitalist, 4-time New York Times Bestselling Author, and has been named to both Crain’s and Fortune’s 40 Under 40 lists.
Gary is the host of the #AskGaryVee Show, a business and marketing focused Q&A video show and podcast, as well as DailyVee, a docu-series highlighting what it’s like to be a CEO, investor, speaker, and public figure in today’s digital age.
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