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How the Instagram Algorithm Works

How the Instagram Algorithm Works



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There are a variety of factors involved when it comes to how your Instagram audience will see and interact with your posts. Understanding how the Instagram algorithm affects your content will help you maximize your marketing efforts to drive visibility, attract new customers, and reach more people.

Essentially, there are three main factors that determine what you see in your Instagram feed:

1. Interest and relevancy
2. Timeliness
3. Relationships

There are also three additional criteria that play a smaller part in Instagram feed rankings:

1. Frequency
2. Following
3. Usage

Learn about each of these factors that determine how the Instagram algorithm first int his video or in the free Instagram Marketing Course in HubSpot Academy: http://bit.ly/2Eap7eP

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6 thoughts on “How the Instagram Algorithm Works

  1. Excellent overview of the Instagram algorithm. You answered many questions I was curious about such as video / story vs still photo stream, and business vs personal. This is a big deal. Thank you.

  2. I want to know more about shadow banning

  3. Thank you for all the information.

  4. This video is so. *GOOD*❤❤❤ *nryg

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