Will Facebook Ads Work For Your Business? Here's How You Can Find Out…

Will Facebook Ads Work For Your Business? Here's How You Can Find Out...

A lot of business owners ask me: Will Facebook ads will work for my business? The good news is – You can find out if Facebook advertising will for you, before you start advertising. Facebook recently added an Info and Ads section to all Facebook Pages. Which means you can see if your competitors are advertising on Facebook and you can see their ads. This is a great indicator of whether or not Facebook ads will work for your business. If the successful companies in your industry are advertising on…

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WHAT IS A FACEBOOK ADS COST CONTROL?

WHAT IS A FACEBOOK ADS COST CONTROL?

What is a Facebook ads cost control? And should you use cost controls with your Facebook ads? This is something I get asked about often and it can be confusing. So I created this video to explain what Facebook ads cost controls are, why you might want to use them in 2019. I also explain the difference between the various cost control options including: – Cost cap – Bid cap – Target cost OTHER RESOURCES: Which Facebook Ad Bidding Strategy Should You Use – Lowest Cost or Target Cost? (video):…

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Do Facebook Ads Work For Low Value Items in 2019?

Do Facebook Ads Work For Low Value Items in 2019?

Do Facebook Ads work for low value items? This is a question that was asked in my Facebook Ads Mastermind Group (here’s the link if you want to join: https://www.facebook.com/groups/483271052092516/) And the answer is a resounding YES! Most of our clients are eCommerce businesses that sell low value items. Facebook ads work very well in general for eCommerce businesses even if your AOV (average order value) is less than $50. In fact, for the majority of eCommerce businesses we work with, Facebook ads and Instagram ads are the most effective…

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Facebook Ads Strategy: TRAFFIC Ads or CONVERSION Ads?

Facebook Ads Strategy: TRAFFIC Ads or CONVERSION Ads?

Which is the best Facebook ads strategy? Traffic ads or conversion ads on Facebook? Facebook traffic ads are great at generating a lot of website traffic, but those people may not convert very well. Facebook conversion ads on the other hand won’t deliver much website traffic, but may do a better job of generating leads and sales. Like most Facebook advertising strategies, the option you select is really important. And can determine the success of your Facebook ad campaigns. To help everyone decide once and for all, I ran a…

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Should You Advertise Content on Facebook? | FB Ads Q&A Ep4 | Ben Heath

Should You Advertise Content on Facebook? | FB Ads Q&A Ep4 | Ben Heath

In this week’s Facebook ads Q&A show Ben Heath answers the following questions: 1) Should you advertise content on Facebook if you’re an ecommerce business? 2) How do you reset the stats in a Facebook ad campaign? 2:22 3) Can you see how many people click on a call to action button on a Facebook ad? 3:03 4) Should I create a conversion campaign if my pixel is brand new? 4:22 5) What is a Facebook ad set? 5:24 6) What is a good CTR (click through rate) for a…

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How To Create Your First Facebook Ad Campaign The RIGHT Way in 2019

How To Create Your First Facebook Ad Campaign The RIGHT Way in 2019

Want to know how to get started with Facebook ads and how to create your first Facebook ad campaign? Then this video is for you. In it, I provide a detailed over-the-shoulder demonstration of how to create a Facebook ad campaign in 2019, that delivers great results. If you’re wondering how to get started with Facebook ads, this video shows you the entire process. From first Facebook ad campaign creation to Facebook targeting options and Facebook ad best practices. This video tutorial is designed for Facebook ad beginners. But as…

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How To Spy on Facebook Ads For Free – NEW Facebook Ads Library Tool

How To Spy on Facebook Ads For Free - NEW Facebook Ads Library Tool

Facebook have just released a brand new and free tool called the Facebook Ads Library that allows you to spy on Facebook ads. Facebook’s info and ads tab has been removed and they have replaced it with this Facebook ads library tool, which is much better. It allows you to see the Facebook ads your competitors are running and how long they have been running those ads for. If you’re looking to get better results from Facebook, I would highly recommend that you spend some time with the Facebook ads…

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How To Run Facebook Ads Without A Website | FB Ads Q&A Ep3 | Ben Heath

How To Run Facebook Ads Without A Website | FB Ads Q&A Ep3 | Ben Heath

In this week’s Facebook ads Q&A show Ben Heath answers the following questions: 1) Can you run Facebook ads without a website? 2) Can you sell directly to cold audiences on Facebook? 1:46 3) Can you still run engagement bait ads on Facebook? 3:18 4) How do you change a Facebook frequency cap once it’s already published? 4:35 5) Why bother creating a landing page when you can use Facebook lead ads? 5:18 6) Should I just focus on the mobile newsfeed placement, if that’s where the majority of my…

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Facebook Ads or LinkedIn Ads? | FB Ads Q&A Ep2 | Ben Heath

Facebook Ads or LinkedIn Ads? | FB Ads Q&A Ep2 | Ben Heath

In this week’s Facebook ads Q&A show Ben Heath answers the following questions: 1) Facebook Ads or LinkedIn Ads? What’s better for B2B? 2) In a new Facebook Ad Account with no data, do you start with the Traffic or Conversions objective? 3:09 3) Should you use external Facebook Advertising tools? 3:56 4) What offer would you use in a Facebook lead generation campaign for a real estate agent? 4:27 5) What’s better for a local business – lead generation or conversion campaigns on Facebook? 5:35 6) Can you build…

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How To Target Your Competitor's Audience With Facebook Ads

How To Target Your Competitor's Audience With Facebook Ads

Wouldn’t it be great to target your competitors audience with Facebook ads? Well if your competitor has a large enough Facebook audience, you can. And if your product or service is better (or better priced) than your competitor’s, this can be a great Facebook targeting option to use. OTHER RESOURCES: How to Find Your Ideal Prospects with Facebook Targeting (article): https://www.leadguru.co.uk/facebook-targeting/ The Most Effective Cold Audience Facebook Targeting Option (video): https://youtu.be/fK98P0NPwIE How to Create Facebook Lookalike Audiences: Detailed Tutorial for 2019 (video): https://youtu.be/mVx_BsX0EJk ************************** NOTE: You can download our free…

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