We interview the queen of Instagram Sue B Zimmerman who is seen as one of the leading experts on Instagram marketing strategies, we discuss everything to do with Instagram with a clear focus on how real estate agents can really use this great social media platform to market themselves in their local markets.
Sue B Bio
Before I started teaching online, I had a retail shop, SueB.Do. While a success at face value – the schedule was nothing short of a constant marathon. I spent hours a week merchandising the store, taking inventory and ordering stock. In my ‘free time’ I would work 14 hours days driving to local towns at sunrise and setting up ‘pop-up’ tents at local craft fairs. I was doing ‘pop-ups’ for my store LONG before it was something trendy for brands big cities…I’m looking at you All Birds!
I THOUGHT I had freedom because I was working for myself. And I THOUGHT I had flexibility because I set the schedule. But in reality, I was probably working far too many hours for the income I was bringing in…and a slave to a minivan full of beach tunics and bracelets that needed to be sold before the New England leaves changed in the fall.